For-profit businesses in the CWED region that have a financial need associated with business start-up or expansion with an emphasis on job creation for the area. Owners must have 10% equity in the project. CWED will match new project funding provided by the owner and other sources.

Eligible Activities include:

  • Acquisition of land, buildings, and fixed equipment
  • Site preparation, construction or remodeling
  • Equipment financing
  • Working capital
  • Investment in technology, without job creation, to keep the business competitive

Ineligible Activities include:

  • Refinancing
  • Funding to compensate for business weakness
  • Reimbursement for expenditures prior to loan approval
  • Residential construction
  • Routine maintenance
  • Relocation within the CWED region without extenuating circumstances
  • Real estate investment (less than 50% owner occupied) or speculation (flipping properties)
  • Gambling activities
  • Adult bookstores, entertainment and escort services
  • Lending institutions
  • Rent-to-own businesses
  • Businesses not serving the interest of Central Wisconsin